Connect with us:
Assignment View

Business plan for Fig & Olive Restaurant

Number of Words : 3321

Number of References : 13

Popular By : Fig & Olive Target market, Fig & Olive competitors, Fig & Olive marketing mixFig & Olive is a renowned restaurant specializing in Mediterranean Cuisine and has been founded by Laurent Halasz. It has been successfully op

Contents

 Executive Summary 4
 Introduction 5
 Background 5
 Characteristics of Business 5
 Reasons to expand 6
 Possible reasons of its success 6
 Market Research – Demand Analysis 7
 Characteristics of target market 7
 Competitors 7
 Opportunities and Challenges 8
 Legal Issues 10
 Form of Ownership 10
 Legal Framework 10
 Licensing Laws & Local Regulations 11
 Labour Laws 12
 Operational Elements 12
 Premises 12
 Equipment 13
 Suppliers 13
 Employees 13
 Wages 13
 Marketing Strategy 14
 Marketing Mix 14
 Product 14
 Place / Distribution 14
 Price 14
 Promotion 14
 Financial Information 15
 Start Up Cost Summary 15
 Sales Projections 15
 Financial Statements 16
 Pay Back Period 17
 Conclusion 18
 Bibliography 19
 Annexure 20
 Annexure 1: Sample Menu 20

Description

Fig & Olive is a renowned restaurant specializing in Mediterranean Cuisine and has been founded by Laurent Halasz. It has been successfully operating in New York and California, and for business expansion wants to enter Washington DC. Due to its large population of the affluent category and being as a major political and business hub, Washington was an ideal choice. A business plan is prepared, identifying the specific characteristics of the target market, its potential points of sale major strengths which will help Fig & Olive to be successful in Washington. An extensive demand analysis has been prepared for the purpose of the report. He challenges and possible weaknesses are also mentioned in the report. A brief overview of the legal licenses and operation elements are mentioned. An ideal marketing mix is provided which will help in spreading awareness and popularity of the restaurant. The promotional strategy thus adopted would also help in generating a demand for Mediterranean food in the market. Lastly, the approximate financial statements are provided at the end of the report. The business plan for Fig & Olive have been prepared by the help of secondary data made available from the different academic journals, websites, reports, books etc. This report would be of help to students of business management, as they will get a clear picture of how to construct an organizations business plan, and will help them in their future corporate career. The business venture is very lucrative as the company would be able to recover its initial outlay within the first year itself. <br />

Price Details

Price Full Assignment : 135 USD    (Ready assignment, instant delivery)

Price Custom Assignment : 270 USD    (Assignment Uniquely made for you with Plagiarism Report, Delivery within 72 hours)

Price References : 20 USD (Only References, Instant Delivery)

AKey : HSMF-18216

How It Works:-

также читайте

www.bestseller-sales.com

У нашей компании важный интернет-сайт про направление hunter полив.