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Critical analysis of the leadership style adopted by Air Asia

Number of Words : 4483

Number of References : 26


 Section 1
 Exploration of theory
 Benchmarking the organization


This report is based on the following requirement - <br />Produce a critical analysis of the leadership style adopted by an organization (probably your own) and benchmark it against best practice. Best practice in this case, is that identified within the academic research and literature. It should be about organizational and NOT personal leadership. You should NOT therefore write about the leadership styles and behaviour of individuals within your organization. You must write in detail and depth about the theory and its application.<br />Based on this benchmarking you should make recommendations for areas of improvement and effective implementation. You must make use of objective evidence to support you own opinion about the leadership of the organization. The ‘best practice’ theory must be based on academic research and not personal opinion.<br />

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AKey : AL-19023

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