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Report on critical analysis of a website – ‘Mylittleparis’

Number of Words : 3309

Number of References : 15

Popular By : Mylittleparis Porter five forces analysis

Contents

 Introduction 3
 About the company 3
 Business objectives 4
 Business models 4
 Target audience 5
 Web evaluation 6
 The design and content of the website 7
 Navigation design 7
 Presentation design 8
 Accessibility 10
 Interaction and data exchange 11
 Visibility and traffic generation 11
 Competitor analysis 13
 Porter five force model 13
 Findings 14
 Final assessment of the website 14
 Recommendations 15
 Strategic recommendation 15
 Design recommendation 15
 Conclusion 16
 Bibliography 17

Description

This report has been written with the objective of understanding the effectiveness of a corporate website. The website of my little Paris has been evaluated in this report. This report is aimed towards understanding and critically evaluating the website and its effectiveness. <br />

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AKey : IEM-18048

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