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International marketing plan for Dry Treat entry into Danish market

Number of Words : 6363

Number of References : 38

Popular By : Day Treat SWOT analysis, Day Treat Porter, Day Treat marketing strategy, Day Treat marketing mix, Dry Treat Strategic analysis, Dry Treat Business plan

Contents

  Introduction
  Corporate objectives & strategy
  Organizational resources
  SWOT analysis
  Porter’s Diamond
  Planning assumptions
  Marketing objectives
  Recommended marketing strategy – Market entry strategy, Generic marketing strategy, Target market & positioning, Preferred strategy
  Marketing mix strategies & tactics
  Planning implications for the organization
  Consolidated action timetable
  Planning budget
  Control systems
  Appendices
  References

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AKey : SMCD - 70

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