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positioning Coca Cola

Below are Essay & Assignments tackled by us on positioning Coca Cola

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  • Portfolio analysis assignment on Coca cola ltd
  • • Portfolio management models – BCG Growth share market, GE matrix
    • Coca Cola limited – List of products, Brands chosen for the analysis
    • Portfolio analysis of Coca Cola limited – Product matrix representation, Reasons for product positioning in the matrix
    • Desired changes in the product matrix – Product matrix representation, Changes
    • Recommended marketing actions
    • List of references
    ... Less

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  • Marketing plan for Powerade for entry into Indian market
  • 1. Introduction
    2. Situational Analysis
    3. PEST Analysis
    4. Market Analysis
    5. Consumer Analysis
    6. Competitor Analysis
    7. SWOT Analysis
    8. Marketing Objectives
    9. Target Market
    10. Positioning
    11. Marketing Mix
    12. Budgeting and Controlling
    13. References
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