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Assignment on Product positioning in oligopolistic markets

Number of Words : 2421

Number of References : 22


 Executive Summary
 Real world case studies
 Role of government
 Overview of the situation
 Brand Collusion under Oligopoly
 Other parameters
 Examples analyzed with the help of game theory


Oligopoly is a market condition where the market is dominated by a few large companies. In such market condition, a large percentage of the market share is eaten up by those few leading companies. Another important feature of the oligopoly market is that there are few firms selling similar products and the products produced by each of the companies are a branded one. In many cases, it has been observed that these large companies join hands with each other to determine the price and enjoy monopoly profits.<br />

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AKey : E-6110

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